Introduction
The Website provides press release distribution, media outreach, and related public relations services (the "Service" or "Services"). This Privacy Policy describes how we collect, use, disclose, and protect the Personal Information of visitors to our Website and users of our Services.
"Personal Information" as used in this Privacy Policy means any information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular individual or household.
Information We Collect
Information Collected on Our Website (technologywire.com)
When you visit our Website, certain information is collected automatically through analytics and tracking technologies. This may include:
- Your IP address
- Browser type and version
- Device type and screen resolution
- Operating system
- Pages visited and content viewed
- Time spent on pages and the Website
- Referring URLs and search terms
- Interactions with Website elements (clicks, scrolls, and navigation patterns) collected via analytics tools
We also collect information that you voluntarily provide to us, including:
- Information submitted through contact or demo request forms (such as your name, email address, company name, and message content)
- Email address provided when subscribing to our newsletter
- Information shared through live chat conversations
Information Collected Through Our Service (app.technologywire.com)
When you register for an account or use our press release distribution Service, we may collect:
- Account registration details, including your name, email address, company name, job title, and phone number
- Press release content and associated media files that you submit for distribution
- Billing and payment information, including credit card details, billing address, and transaction history
- Records of communications between you and our team, including support requests and correspondence
- Usage data related to your interaction with the Service, including features used, distribution selections, and activity logs
Consent, Notification and Modification
We process your Personal Information under the following legal grounds, as applicable:
- Performance of a contract: Processing is necessary for the performance of a contract to which you are a party, or in order to take steps at your request prior to entering into a contract.
- Legal obligation: Processing is necessary for compliance with a legal obligation to which we are subject.
- Legitimate interests: Processing is necessary for the purposes of the legitimate interests pursued by us or by a third party, except where such interests are overridden by your interests or fundamental rights and freedoms.
- Consent: You have given your consent to the processing of your Personal Information for one or more specific purposes. Where we rely on consent, you have the right to withdraw your consent at any time. The withdrawal of consent shall not affect the lawfulness of processing based on consent before its withdrawal.
By using our Website or Services, you acknowledge that you have read and understood this Privacy Policy. Where required by applicable law, we will obtain your explicit consent before collecting or processing your Personal Information.
We reserve the right to modify this Privacy Policy at any time. If we make material changes, we will notify you by posting the updated Privacy Policy on our Website with a revised "Last Updated" date. Your continued use of the Website or Services after such changes constitutes your acceptance of the updated Privacy Policy.
Your Data Protection Rights
Depending on your jurisdiction, you may have the following rights with respect to your Personal Information:
- Right of access: You have the right to request a copy of the Personal Information we hold about you.
- Right to rectification: You have the right to request that we correct any inaccurate or incomplete Personal Information we hold about you.
- Right to erasure: You have the right to request that we delete your Personal Information, subject to certain exceptions provided by law.
- Right to restrict or object to processing: You have the right to request that we restrict or cease processing your Personal Information under certain circumstances.
- Right to data portability: You have the right to receive your Personal Information in a structured, commonly used, and machine-readable format, and to transmit that data to another controller.
- Right to withdraw consent: Where processing is based on your consent, you have the right to withdraw that consent at any time without affecting the lawfulness of processing carried out prior to the withdrawal.
- Right to lodge a complaint: You have the right to lodge a complaint with a supervisory authority if you believe that our processing of your Personal Information infringes applicable data protection laws.
Exercising these rights is free of charge, subject to applicable law. To exercise any of these rights, please contact us at info@mediafuse.org.
Tracking Technologies and Third-Party Services
We use the following tracking technologies and third-party services on our Website to analyze usage, improve our Services, and measure the effectiveness of our marketing efforts:
- Google Tag Manager: A tag management system that allows us to deploy and manage tracking scripts and tags on our Website without modifying the Website code directly. Google Tag Manager itself does not collect Personal Information but facilitates the deployment of other services listed below.
- Google Analytics (via GTM): We use Google Analytics, deployed through Google Tag Manager, to analyze Website traffic, user behavior, and engagement patterns. Google Analytics collects information such as pages visited, session duration, bounce rate, and demographic data.
- Google Ads Conversion Tracking (via GTM): We use Google Ads conversion tracking, deployed through Google Tag Manager, to measure the effectiveness of our advertising campaigns. This technology tracks actions taken on our Website after a user clicks on one of our advertisements. We use Google Ads to bring visitors to our Website — we do not display third-party advertisements on our Website.
- Microsoft Clarity (via GTM): We use Microsoft Clarity, deployed through Google Tag Manager, for session recording and heatmap analysis. Clarity captures how users interact with our Website, including mouse movements, clicks, and scrolling behavior, to help us understand user experience and improve our Website design.
- HubSpot: We use HubSpot as our customer relationship management (CRM) platform, which also powers our Website forms, live chat functionality, and marketing communications. HubSpot may collect information you provide through these features, as well as tracking data related to email opens and clicks.
- Session Storage: We use browser session storage to retain UTM attribution parameters (such as utm_source, utm_medium, utm_campaign, utm_term, and utm_content) for the duration of your browsing session. This data is used solely to understand how visitors arrive at our Website and is not persisted beyond your active session.
For details on how to manage or disable these technologies, please refer to your browser's privacy settings or contact us at info@mediafuse.org.
Google's use and transfer of information received from Google APIs adheres to the Google API Services User Data Policy, including the Limited Use requirements.
Cookies
Cookies are small text files that are placed on your device by websites that you visit. They are widely used to make websites work more efficiently, provide a better user experience, and supply information to the owners of the site. Cookies may be "persistent" cookies or "session" cookies. A persistent cookie remains on your device after you close your browser until it expires or is deleted. A session cookie is temporary and is deleted when you close your browser.
We use cookies and similar technologies to facilitate the operation of our Website, remember your preferences, analyze usage patterns, and support our marketing efforts. For detailed information about the specific cookies we use, their purposes, and how to manage your cookie preferences, please refer to our Cookie Policy.
Google Services
Our use of information received from Google APIs adheres to the Google API Services User Data Policy, including the Limited Use requirements. We limit our use of data obtained through Google APIs to the practices described in this Privacy Policy.
Where our Service integrates with Google Drive for file storage or document management, access to Google Drive data is restricted to authorized personnel and is used solely for the purpose of providing and improving our Services. We do not use Google Drive data for advertising purposes.
We maintain appropriate security measures to protect any data obtained through Google services. Access to such data is limited to employees and contractors who have a legitimate need to access it in order to provide our Services.
Use and Disclosure of Personal Information
We may use your Personal Information for the following purposes:
- Administration: To administer and manage your account, process transactions, respond to your inquiries, and provide customer support.
- Enforcement: To enforce our Terms of Service, protect against fraud, and comply with applicable laws and regulations.
- Improvement: To analyze usage patterns, improve our Website and Services, develop new features, and enhance the overall user experience.
We do not sell your Personal Information. We do not rent, lease, or otherwise provide your Personal Information to third parties in exchange for monetary or other valuable consideration.
We may disclose your Personal Information to third parties when required to do so by law, regulation, or legal process, or when we believe in good faith that disclosure is necessary to protect our rights, protect your safety or the safety of others, investigate fraud, or respond to a government request, including law enforcement agencies and regulatory bodies.
We may engage related businesses, affiliates, and third-party service providers to assist us in providing our Services, including but not limited to payment processing, data analysis, email delivery, hosting services, customer service, and marketing assistance. These third parties have access to your Personal Information only to perform these tasks on our behalf and are contractually obligated not to disclose or use it for any other purpose.
Where we share your Personal Information with third parties, we ensure that appropriate safeguards are in place in compliance with the General Data Protection Regulation (GDPR) and other applicable data protection laws. This includes requiring third parties to enter into data processing agreements that provide adequate protection for your Personal Information.
Our Website may contain links to other websites that are not operated by us. If you click on a third-party link, you will be directed to that third party's website. We strongly advise you to review the privacy policy of every website you visit. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party websites or services.
We retain your Personal Information only for as long as is necessary for the purposes set out in this Privacy Policy, or as required by applicable law. When your Personal Information is no longer needed, we will securely delete or anonymize it in accordance with our data retention practices and applicable legal requirements.
Your California Privacy Rights
If you are a California resident, the California Consumer Privacy Act of 2018 (CCPA), as amended by the California Privacy Rights Act of 2020 (CPRA), provides you with specific rights regarding your Personal Information. This section describes your CCPA/CPRA rights and explains how to exercise those rights.
Categories of Personal Information We Collect
We have collected the following categories of Personal Information from consumers within the last twelve (12) months:
- Identifiers: Name, email address, phone number, IP address, account name, and similar identifiers.
- Commercial information: Records of services purchased, obtained, or considered, and other purchasing or consuming histories or tendencies.
- Internet or other electronic network activity information: Browsing history, search history, and information regarding your interaction with our Website and Services.
- Professional or employment-related information: Job title, company name, and industry, as provided through account registration or form submissions.
- Geolocation data: Approximate location derived from your IP address.
How We Use This Information
We use the categories of Personal Information listed above for the business and commercial purposes described in the "Use and Disclosure of Personal Information" section of this Privacy Policy.
Sale or Sharing of Personal Information
Media Fuse does not sell your Personal Information. We do not share your Personal Information for cross-context behavioral advertising purposes.
Your Rights Under CCPA/CPRA
As a California resident, you have the following rights:
- Right to Know: You have the right to request that we disclose certain information about our collection and use of your Personal Information over the past twelve (12) months, including the categories and specific pieces of Personal Information we have collected, the categories of sources from which we collected it, our business or commercial purpose for collecting it, and the categories of third parties with whom we share it.
- Right to Delete: You have the right to request that we delete any of your Personal Information that we collected from you and retained, subject to certain exceptions.
- Right to Correct: You have the right to request that we correct inaccurate Personal Information that we maintain about you.
- Right to Opt-Out: You have the right to opt out of the sale or sharing of your Personal Information. As stated above, we do not sell or share your Personal Information for cross-context behavioral advertising purposes.
- Right to Non-Discrimination: You have the right not to receive discriminatory treatment by us for the exercise of your CCPA/CPRA privacy rights.
How to Exercise Your Rights
To exercise any of your rights described above, please submit a verifiable consumer request to us by emailing info@mediafuse.org. Only you, or a person registered with the California Secretary of State that you authorize to act on your behalf, may make a verifiable consumer request related to your Personal Information.
We will respond to your verifiable consumer request within forty-five (45) days of its receipt. If we require more time (up to an additional 45 days), we will inform you of the reason and extension period in writing.
Security
We take reasonable precautions and follow industry best practices to protect your Personal Information from unauthorized access, use, alteration, or destruction. We maintain physical, electronic, and procedural safeguards to help guard your Personal Information.
These safeguards include, but are not limited to, encryption of data in transit, access controls, secure data storage, regular security assessments, and employee training on data protection practices.
However, no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Information, we cannot guarantee its absolute security. We encourage you to take steps to protect your own Personal Information, such as using strong passwords and keeping your login credentials confidential.
Changes to This Privacy Policy
We may change this Privacy Policy from time to time. Any changes will be posted on this page with an updated "Last Updated" date. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your Personal Information.
Where required by the GDPR or other applicable data protection laws, we will notify you of material changes to this Privacy Policy by appropriate means, such as by posting a prominent notice on our Website or by sending you a notification via email.
The binding version of this Privacy Policy is the latest version posted on our Website. Your continued use of the Website or Services after any changes to this Privacy Policy constitutes your acceptance of the revised terms.
Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:
- Email: info@mediafuse.org
- Online: Visit our Contact Us page
We will respond to your inquiry in accordance with applicable law and will make every effort to address your concerns in a timely manner.